
We help your people work out if they're on the bus or not. And make sure you keep the ones who are
Does this sound familiar?
Your organisation is on the journey of going through major change.
You're a CEO, a Chief People Officer or a Chief Operating Officer. You know the drill, you've done this before and you're not looking forward to doing it again.
Very few executives have navigated a major organisational change and thought 'that was easy'.
Maybe you're needing to cut costs
Maybe you're about to announce a restructure
Maybe you're in the middle of a major strategy change and need different skills and different attitudes
Maybe you're merging, acquiring or being acquired
Over and over again, major change is hard, expensive and time consuming and the business outcomes you were hoping for aren't actually achieved.
The real cost starts at uncertainty
Not at announcement. By the time you're in formal consultation, you're already paying.
100–200% cost
Replacing a single high performer costs 1–2 times their annual salary.
The cost can exceed the savings — fast
Add in litigation costs, productivity losses, a damaged employer brand.
You know what makes no sense
We keep doing the same things and getting the same poor results.
Because you haven't given your people the tools to decide if they're on the bus or not and know what to do if they're not.
Here's what happens when people aren't ready
The people you needed most leave first
People pretend they're onboard (when they're not)
Leaders can't (and shouldn't) do it all alone
Legal and psychosocial risk compounds
Why Wayfinder is the missing link
The Wayfinder program is built on one insight that most change processes miss: individual readiness is not 'nice to have' — it's a business outcome.
Wayfinder supports you to:
Why external expertise matters
They'll say things to us they won't say to you
Collective sentiment, not confidential information.
You don't have the time or resources you need
We bolster your internal experts when they're stretched.
We understand compliance and culture
We've brought legal and culture experts together.
You stay in control
We don't make decisions for you (or your people). We just make the process easier for everyone involved.

About Our Founder
Ellen Hooper
Ellen Hooper is an award-winning coach and people leader with a unique background that bridges legal expertise, executive leadership, and coaching excellence.
Qualifications
- Masters of Management, University of Melbourne
- Bachelor of Laws (First Class Honours), Bond University
- Graduate of the Australian Institute of Company Directors
Ellen has worked with businesses across government, not-for-profits, major multinationals and ASX listed companies, coaching everyone from graduates to CEOs and Board Chairs. She builds a diversity and inclusion lens into everything she does and is fascinated by helping people curate careers they love in lives they've designed.
Program Levels
Choose the level of support that fits your context and build from there.
| Feature | Essentials | Standard | Embedded |
|---|---|---|---|
| Executive strategy session | |||
| Employee pathway design | |||
| Off the shelf digital program | |||
| Digital modules branded with your brand | |||
| Customised digital program | |||
| Anonymous Q&A and sentiment reporting | |||
| Live online group sessions | |||
| Customised communication materials | |||
| Online community platform | |||
| Customised communication plan | |||
| Drop-in sessions for employees | |||
| In-person delivery option | |||
| Investment starting from | $10,000 | $20,000 | $50,000 |
Essentials
$10,000
starting from
Standard
$20,000
starting from
Embedded
$50,000
starting from

